BBA in General management

BBA in General Management

Management is the backbone of any successful organization, driving strategic decision-making, efficient operations, and sustainable growth. An Online BBA in General Management is meticulously crafted to equip you with the foundational skills needed to lead and manage across diverse industries and sectors.

This program offers a dynamic curriculum that delves into key subjects, including Marketing, Finance, Human Resource Management, and more, ensuring you comprehensively understand the multifaceted business landscape and its demands. By immersing yourself in this comprehensive curriculum, you’ll develop a versatile skill set that enables you to navigate complex business challenges with confidence and proficiency.

Highlights

Explore essential marketing principles to enhance business strategies.
Learn fundamental project management skills for successful project execution
Understand human behavior in organizations for better teamwork.
Develop proficiency in financial planning and analysis techniques.

Career Opportunities

The General Management field presents many career opportunities across diverse industries, ranging from automotive and hospitality to fashion, food and beverage, entertainment, finance, education, and beyond.

Eligibility Criteria

Successfully clear 10th and 12th examinations accredited by either State Board, CBSE, NIOS, IGCSE, IB, ICSE, recognized by respective State or Central Government students who are scheduled to take the 10th or 12th examinations are eligible to submit their application.

Course Matrix

Semester 1 (24 Credits)

English
Business Management
Accounting for Business
Modern Business Environment
Business Regulatory Framework
Quantitative Techniques for Management

Semester 2 (24 Credits)

Marketing Management
Organization Behavior and HRM
Cost and Management Accounting
Corporate Finance
Business Economics
Communicative English

Semester 3 (20 Credits)

Macroeconomics
Business Communication
Consumer Behavior
Technology for Business
Environmental Science

Semester 4 (20 Credits)

Strategic Management
Financial Markets and Instruments
Operations Management
Ethics and Values
Personal and Managerial Effectiveness

Semester 5 (20 Credits)

Recruitment and Selection
Financial Modeling with Spreadsheets
International Business
Research Methodology
Entrepreneurship

Semester 6 (24 Credits)

Introduction to Business Analytics
Retail Marketing
Compensation and Benefits
Direct and Indirect Taxation
Digital Marketing and Branding
Research Project*

Fee Structure

Let’s Make Learning Affordable – Together

At ADIUS school of excellence, we believe that quality education should be accessible and budget-friendly.

That’s why our dual degree programs are structured to be cost-effective, with fees tailored individually based on each student’s academic profile and the most suitable UGC-approved university.

On the higher side, the fee is typically around ₹3,500 per month, making it one of the most affordable options in India for a UGC-recognized dual degree program.
Since every student’s path is unique, we conduct a brief counselling session before confirming the final fee structure.
For your personalized fee plan, please contact us via WhatsApp, phone, or email. We're here to guide you—transparently, affordably, and with your goals in mind.

Frequently Asked Questions

Is the online degree program suggested by ADIUS school of excellence UGC entitled?

Yes, the online degree program suggested by ADIUS school of excellence is from a NAAC (A+ and above) certified university and is entitled by the University Grants Commission (UGC).

What is the mode of learning?

You will have 24*7 access to self-learning material and pre-recorded lectures on our Learning Management System (LMS), which can be accessed on any device.

Does an online degree hold the same value as an offline degree?

Yes. UGC notifies that online degrees are considered equivalent and holds the same value as offline ones.

How many credits does the program have?

132 credits

Do the Online Degrees have a validity period?

No. The Online Degree that you will receive from ADIUS school of excellence is valid for lifetime.

Can I take the examination from anywhere?

Yes, online proctored examinations will be conducted.